Lumi Interactive

Creating a new category of wellbeing games for Gen Z and millennial women

EdTech

Gaming

Mental Wellness

Media

Headquarters: Melbourne
Employees: 11–50
Founded: 2018
Business Model: B2C

Website: playkinderworld.com
Total Funding: $6.8M
Last Round: $6.8M SeedJun 2022
Rounds: 1

About

Lumi Interactive is a female-founded mobile game studio creating wellbeing games for Gen Z and millennial women. Co-founded in 2018 by Lauren Clinnick (CEO/CMO) and Christina Chen (Co-Founder/CPO-CTO), the studio is based in Melbourne, Australia with a globally distributed team. Kinder World is their flagship mobile game combining wellbeing-focused exercises with nurturing gameplay, featuring custom plant growth algorithms and social kindness mechanics. The game focuses on emotional regulation through short play sessions and meaningful social interaction.

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Lumi Interactive

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