Locondo

Locondo (now operating as JADE GROUP, Inc.) is Japan's leading online fashion and footwear marketplace, often called the 'Japanese Zappos' for pioneering the try-at-home and free-return model in Japan. The platform offers shoes, apparel, bags, accessories, sportswear, cosmetics, and home goods from hundreds of brands across women's, men's, kids', and sports categories. Founded in 2010 and publicly listed on the Tokyo Stock Exchange, Locondo operates multiple e-commerce properties including LOCONDO, MAGASEEK, FASHION WALKER, and SWS, and partners with major platforms such as Rakuten and Yahoo. The company rebranded to JADE GROUP in 2023 following strategic expansions into multi-category fashion retail.