Ibotta
IPOMake Every Purchase Rewarding
- Headquarters
- Denver, Colorado
- Employees
- 501–1000
- Founded
- 2011
- Business Model
- B2B2C
- Website
- ibotta.com
- Total Funding
- $43.0M
- Last Round
- $40.0M Series DAug 2019
- Rounds
- 4
- Type
- Public
About
Founded in 2012 and headquartered in Denver, Colorado, Ibotta operates the Ibotta Performance Network (IPN), a pay-per-sale advertising platform connecting CPG brands with over 200 million consumers via a network of retail publishers including Walmart, Dollar General, and Family Dollar. American shoppers have earned over $1.8 billion in cash back through the IPN. Ibotta went public on the NYSE (IBTA) in 2024.
Tech & App Stack
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Aug 2019
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