GREATS
AcquiredBorn in Brooklyn. Artisanally Crafted. Worn Everywhere.
New York, United States · Founded 2014 · $14.0M raised
- Headquarters
- New York, New York
- Employees
- 11–50
- Founded
- 2014
- Business Model
- B2C
- Website
- greats.com
- Total Funding
- $14.0M
- Last Round
- $10.0M Series BMay 2017
- Rounds
- 3
- Acquisition Date
- Aug 2019
About
GREATS is the first sneaker brand born in Brooklyn, founded in 2014 by Ryan Babenzien and Jon Buscemi. The direct-to-consumer footwear brand specializes in premium, handcrafted sneakers made in Italy, offering superior fit and feel at accessible price points. GREATS was acquired by Steve Madden in 2019 and subsequently by Unified Commerce Group in 2024, and continues to operate as a standalone DTC brand known for minimalist, travel-ready, and everyday sneakers.
Summary
GREATS is an E-Commerce company based in New York, United States, founded in 2014. It has raised $14.0M in total across 3 rounds, most recently a $10.0M Series B round in May 2017. Investors include JH Partners and Resolute Venture Partners.
Tech & App Stack
6 technologies & apps tracked
Every product and vendor across these categories, with where each signal came from.
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Funding History
Aug 2019
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Angel through Acquisition — per-round amounts, valuations, and who invested in each round.
Investors
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