Graze
AcquiredNo Snackrifices
Kingston upon Thames, United Kingdom · Founded 2007 · $2.5M raised
- Headquarters
- Kingston upon Thames
- Employees
- 201–500
- Founded
- 2007
- Business Model
- B2C
- Website
- graze.com
- Total Funding
- $2.5M
- Last Round
- $2.5M Venture Round
- Rounds
- 1
- Acquired by
- Unilever PLCFeb 2019
About
Graze is a UK-based healthy snack brand founded in 2008, pioneering nutritious, portion-controlled snacks made from simple ingredients with no artificial colours, flavours, or preservatives. Originally a subscription box service, Graze has expanded into retail and office channels, offering a wide range of snacks spanning plant proteins, fibre-rich options, and vitamin-fortified varieties. The company was acquired by Unilever in 2019 and subsequently sold to Candy Kittens (part of Katjes International) in 2025 in a deal valued at approximately £36 million.
Summary
Graze is a Food & Beverage company based in Kingston upon Thames, United Kingdom, founded in 2007. It has raised $2.5M in total across 1 round. Investors include octopus investments, Draper Esprit and Unilever Ventures.
Tech & App Stack
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Funding History
Feb 2019
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Venture Round through Acquisition — per-round amounts, valuations, and who invested in each round.
Investors
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