Goodlord

Goodlord is a UK-based proptech platform that streamlines the entire residential lettings process for letting agents, landlords, and tenants. The platform provides a one-stop suite of services covering digital tenancy agreement signing, referencing, e-payments, insurance, and rent protection. Goodlord helps letting agents reduce admin burden, increase operational efficiency, and generate additional revenue streams through integrated ancillary services. The company serves thousands of letting agents across the UK and acquired fintech app Acasa in 2021 to expand its tenant-facing proposition. Goodlord operates on a SaaS model with per-transaction and subscription revenue from agents and landlords.