G.O.A.T. Fuel

Fuel Your Greatness

San Francisco, United States · Founded 2015

Employees
11–50
Founded
2015
Business Model
B2C
Last Round
SeedMay 2023
Rounds
3

About

G.O.A.T. Fuel is a premium sports energy beverage and lifestyle brand co-founded by Pro Football Hall of Famer Jerry Rice, his daughter Jaqui Rice Gold (CEO), and Trevion Gold (Chief Brand Officer). The brand offers health-forward energy drinks formulated with 150mg green tea caffeine, adaptogenic mushrooms, and natural sweeteners including monk fruit and stevia — with no artificial ingredients. GOAT Fuel is the first Black-owned energy drink brand to become the official energy drink of a WNBA franchise (Chicago Sky).

Summary

G.O.A.T. Fuel is an Energy company based in San Francisco, United States, founded in 2015. Its most recent funding was a Seed round in May 2023. Investors include Stage 1 Ventures, Morrison Seger Venture Capital Partners and Marc Lore.

Tech & App Stack

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Funding History

SeedSeed RoundMay 2023

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Funding: Angel through Seed. Amounts, valuations, and investors where available.

Investors

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