Flourish Fi

Flourish Fi is a behavioral engagement and financial wellness platform that helps banks, credit unions, and fintechs drive customer activation, retention, and financial health outcomes through gamification and data-driven nudges. The platform embeds directly into financial institutions' existing apps and portals, offering modules that reward positive money habits, deliver financial education, and personalize the banking experience. Flourish Fi partners with institutions across the Americas — including Mastercard, Sicoob, Tricolor, and Commonwealth — to increase digital adoption and customer lifetime value while advancing financial inclusion.