Flipp

Flipp is a technology platform founded in 2007 that reinvents how people plan their weekly shopping by connecting retailers and brands with high-intent shoppers through digital circular content and shoppable experiences. The Flipp Platform enables retailers to distribute full-fidelity, localized digital merchandising to over 100 million households, replacing traditional print flyers with curated, interactive digital experiences. Brands leverage Flipp's 400 billion intent-based shopping signals to target custom audiences and drive measurable purchase lift, with validated 4:1 ROAS and 103% lift in purchase intent. Flipp also powers media partners with premium shopping experiences, achieving an average 80-second dwell time. The company works with North America's largest retailers including Kroger and The Home Depot, and was acquired by Truelink Capital in 2023.