Flipp
formerly Flipp (Wishabi)AcquiredFlipp is an e-commerce company in Toronto, United States, founded in 2007. It has raised $77.0M across 3 rounds, most recently a $61.0M Growth Equity in April 2016.
Reach 100 million high-intent shoppers with experiences, not ads
- Headquarters
- Toronto
- Employees
- 201–500
- Founded
- 2007
- Business Model
- B2B
- Website
- corp.flipp.com
- Total Funding
- $77.0M
- Last Round
- $61.0M Growth EquityApr 2016
- Rounds
- 3
- Acquisition Date
- Aug 2023
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 3 funding rounds and 2 investors for this company. The full record is or through the API.
About
Flipp is a technology platform founded in 2007 that reinvents how people plan their weekly shopping by connecting retailers and brands with high-intent shoppers through digital circular content and shoppable experiences. The Flipp Platform enables retailers to distribute full-fidelity, localized digital merchandising to over 100 million households, replacing traditional print flyers with curated, interactive digital experiences. Brands leverage Flipp's 400 billion intent-based shopping signals to target custom audiences and drive measurable purchase lift, with validated 4:1 ROAS and 103% lift in purchase intent. Flipp also powers media partners with premium shopping experiences, achieving an average 80-second dwell time. The company works with North America's largest retailers including Kroger and The Home Depot, and was acquired by Truelink Capital in 2023.
Summary
It lists 201–500 employees. It has raised $77.0M in total across 3 rounds, most recently a $61.0M Growth Equity round in Apr 2016. Investors include Insight Partners and General Atlantic.
Tech & App Stack
9 technologies & apps tracked
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Funding & Exit History
Aug 2023
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Funding: Seed through Growth Equity. Amounts, valuations, and investors where available.
Investors
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