FirstCry

IPO

Baby Products Online India: Newborn Baby Products & Kids Online Shopping at FirstCry.com

Public · Pune, India · Founded 2010 · $914.0M raised

E-Commerce
Retail
Baby Products
Headquarters
Pune
Employees
5001–10000
Founded
2010
Business Model
B2C
Total Funding
$914.0M
Last Round
$315.0M Growth EquityJan 2022
Rounds
5
Type
Public

About

FirstCry (BrainBees Solutions Limited) is India's largest omnichannel retailer focused on infant, maternity, and children's products. Founded in November 2010 by Supam Maheshwari and Amitava Saha, the company is headquartered in Pune and sells through its e-commerce platform, mobile app, and over 1,000 physical stores operating under the FirstCry and BabyHug brands. It serves over 25 million customers across India and the Middle East, including UAE and Saudi Arabia, offering more than 200,000 products across baby care, maternity, toys, clothing, and more. Backed by SoftBank, Mahindra & Mahindra, and Premji Invest, FirstCry listed on the Bombay Stock Exchange and National Stock Exchange in August 2024.

Summary

FirstCry is an E-Commerce company based in Pune, India, founded in 2010. It has raised $914.0M in total across 5 rounds, most recently a $315.0M Growth Equity round in Jan 2022. Investors include SoftBank, TPG (Growth/Rise) and ChrysCapital.

Tech & App Stack

7 technologies & apps tracked

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Funding History

IPOJul 2024
$217.0M

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Investors

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