- Headquarters
- Taipei
- Founded
- 1997
- Business Model
- B2C
- Website
- fashionguide.com.tw
About
FashionGuide (FG) is a Taiwanese fashion, beauty and cosmetics media and community platform operated by Fashion Digital Technology Co., Ltd. Founded in 1997 by Hsieh You-sheng, Chang Lun-wei and others, it began as a discussion-forum community and grew into what it describes as the first Chinese-language women's fashion and beauty media platform, establishing that position over its first two decades. The site combines user-generated reviews and forum discussion with editorial coverage of beauty, skincare, fashion, travel and food, and is best known for its product evaluation system, in which cosmetics earn FG special ratings, expert certification or word-of-mouth reviews from panels of users. FashionGuide also works with beauty brands on integrated marketing and e-commerce campaigns.
Summary
FashionGuide is a Fashion company based in Taipei, Taiwan, founded in 1997.
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