Eyecue

EYECUE is an AI-powered business intelligence platform specializing in content and consumer insights derived from social media images and video. The platform uses proprietary multimodal AI models and expert-trained systems to decode creative performance patterns, competitive strategies, cultural shifts, and brand health for leading brands including Estée Lauder, L'Oréal, and Kiehl's. EYECUE's technology analyzes millions of daily social posts in real time, reducing insight analysis time by 80% and surfacing actionable intelligence for marketing and strategy teams. Founded in 2018 and headquartered in Montevideo, Uruguay, the company was built by Carolina Bañales, whose previous beauty-tech venture was acquired by Ulta Beauty.