Eloqua
AcquiredRevenue Performance Management
- Headquarters
- Vienna, Virginia
- Employees
- 201–500
- Founded
- 2000
- Business Model
- B2B
- Website
- eloqua.com
- Total Funding
- $23.0M
- Last Round
- $23.0M Series COct 2007
- Rounds
- 1
About
Eloqua was a pioneer in B2B marketing automation, providing campaign management, lead scoring, and revenue performance management software. Founded in 1999 in Vienna, Virginia, the platform helped enterprise marketers align marketing and sales through automated nurture programs and analytics. Oracle acquired Eloqua in December 2012 for approximately $871 million, incorporating it into the Oracle Marketing Cloud.
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Feb 2013
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