Dynamic Yield

Acquired

The Operating System for Personalization - Mastercard Dynamic Yield

New York, United States · Founded 2011 · $68.0M raised

Headquarters
New York, New York
Employees
201–500
Founded
2011
Business Model
B2B
Total Funding
$68.0M
Last Round
$32.0M Series DAug 2018
Rounds
4
Acquired by
MastercardDec 2021

About

Dynamic Yield is a personalization and website optimization platform; acquired by McDonald's in 2019 and subsequently by Mastercard in 2021.

Summary

Dynamic Yield is a SaaS company based in New York, United States, founded in 2011. It has raised $68.0M in total across 4 rounds, most recently a $32.0M Series D round in Aug 2018. Investors include Viola FinTech, Vertex Ventures and Claltech.

Tech & App Stack

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Funding History

AcquisitionDec 2021

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Series A through Acquisition — per-round amounts, valuations, and who invested in each round.

Investors

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