Canal

Acquired

Distributed commerce platform connecting top brands and ecommerce partners

San Francisco, United States · Founded 2021 · $22.5M raised

Employees
11–50
Founded
2021
Business Model
B2C
Total Funding
$22.5M
Last Round
$22.5M Series AMar 2022
Rounds
1

About

Canal is a distributed commerce platform that enables retailers to expand their product assortment with curated third-party inventory from over 1,900 premium DTC brands, without managing fulfillment or inventory. Brands gain access to new performance-driven distribution channels reaching high-intent shoppers at the point of purchase. Canal's technology powers marketplace expansion for retailers ranging from emerging e-commerce stores to major national retailers, enabling brand onboarding in under 10 days. In 2025, Canal was acquired by Rokt and rebranded as Rokt Catalog, continuing to operate with the same team and infrastructure as part of Rokt's broader e-commerce platform.

Summary

Canal is an E-Commerce company based in San Francisco, United States, founded in 2021. It has raised $22.5M in total across 1 round, most recently a $22.5M Series A round in Mar 2022. Investors include Forerunner Ventures and Andreessen Horowitz.

Tech & App Stack

7 technologies & apps tracked

Every product and vendor across these categories, with where each signal came from.

Create a free account with 25 free credits every month, no card needed, to unlock the full tech & app stack, funding history, and valuations.

Funding History

Series ASeries AMar 2022
$22.5M

Investors

Similar Companies

Your company? Embed this profile

Add the live badge to your site — it stays current as your funding data updates.

Canal on Indexed.vc
<a href="https://indexed.vc/companies/canal"><img src="https://indexed.vc/api/badge/company/canal" alt="Canal on Indexed.vc" width="260" height="76" /></a>