
Button
AcquiredMake Every Mobile Tap Count
Button was founded in 2014, is headquartered in New York, United States, lists 51–200 employees, and has $62.0M in recorded funding across 4 rounds.
- Headquarters
- New York, New York
- Employees
- 51–200
- Founded
- 2014
- Business Model
- B2B
- Website
- usebutton.com
- Total Funding
- $62.0M
- Last Round
- Growth EquityJun 2025
- Rounds
- 4
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
Indexed holds 4 funding rounds and 9 investors for this company. The full record is or through the API.
About
Button is an AI-powered mobile commerce optimization platform that helps retailers, publishers, and creators drive higher revenue by routing mobile users to the highest-converting app destinations through intelligent deep linking and identity resolution. Founded in 2014 in New York, Button has driven over $25 billion in gross merchandise sales across 5,000+ apps by combining deep linking, attribution, and machine learning to maximize conversion. The platform serves as the connective layer between publishers and retailers in the mobile affiliate ecosystem.
Summary
Button is an E-Commerce company based in New York, United States, founded in 2014. It lists 51–200 employees. It has raised $62.0M in total across 4 rounds, most recently a Growth Equity round in Jun 2025. Investors include Redpoint Ventures, Icon Ventures and Norwest Venture Partners.
Tech & App Stack
6 technologies & apps tracked
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Funding History
Jun 2025
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Funding: Series A through Growth Equity. Amounts, valuations, and investors where available.
Investors
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