Bridg

In-Store Identity Resolution

Analytics
Customer Data
Retail
Business Model
B2B
Website
bridg.com
Total Funding
$11.0M
Last Round
$11.0M Series BSep 2017
Rounds
1

About

Bridg operates a proprietary Identity Resolution (IDR) platform that converts anonymous in-store retail transactions into enriched, known customer profiles, eliminating the in-store blind spot for brick-and-mortar retailers and CPG brands. The platform captures shoppers missed by traditional loyalty programs and incorporates them into first-party data without requiring a loyalty-program signup. In January 2026, PAR Technology acquired Bridg's Identity Resolution platform to combine loyalty and non-loyalty transaction data for its restaurant and convenience-store customers.

Summary

Bridg is an Analytics company. It has raised $11.0M in total across 1 round, most recently a $11.0M Series B round in Sep 2017. Investors include Morpheus Ventures, NextEquity Partners and Visa.

Tech & App Stack

3 technologies & apps tracked

Create a free account with 25 free credits every month, no card needed, to unlock the full tech & app stack, funding history, and valuations.

Funding History

Series BSeries BSep 2017
$11.0M

Investors

Similar Companies