Online movie ticket booking platform integrated in WeChat and QQ
Beijing Weiying Technology is the maker of WePiao (娱票儿), a Chinese online movie ticket booking and payment platform founded in 2014. The platform is integrated into Tencent's WeChat and QQ, allowing users to purchase movie tickets directly through these apps. Founded by Tencent with backing from China Culture Industry Investment Fund and Bison Capital, Weiying merged with Gewara in 2015 to challenge Maoyan's market leadership.