BabyList

Acquired

The baby registry for everything you want from any store

Oakland, United States · Founded 2011 · $40.6M raised

Employees
201–500
Founded
2011
Business Model
Marketplace
Total Funding
$40.6M
Last Round
$620K SeedNov 2021
Rounds
2

About

Babylist is the leading digital destination for growing families, offering a universal baby registry, curated e-commerce shop, parenting guides, and health services. Founded in 2011 by Natalie Gordon, a former Amazon engineer, the platform allows parents to add items from any store to a single registry. Babylist serves millions of families annually, generating over $500M in revenue, and has expanded from registry into media, retail, and health with brands including Expectful and Babylist Health.

Summary

BabyList is an E-Commerce company based in Oakland, United States, founded in 2011. It has raised $40.6M in total across 2 rounds, most recently a $620K Seed round in Nov 2021.

Tech & App Stack

19 technologies & apps tracked

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Funding History

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Series CSeries CNov 2021
$40.0M

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Seed through Series C — per-round amounts, valuations, and who invested in each round.

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