allrites

Allrites is a Singapore-based managed content licensing service that sources, delivers, and continuously optimises licensed film and TV content for streaming platforms, broadcasters, and channel operators worldwide. Instead of traditional fixed-catalogue licensing deals, Allrites offers a Content-as-a-Service (CaaS) subscription model that allows streaming platforms to deploy, rotate, and refine content over time based on real audience performance — reducing licensing risk and upfront commitment. The company works with studios, distributors, and rights holders globally, giving operators without major studio leverage the ability to compete on performance rather than procurement power. Founded in 2017 and headquartered in Singapore, Allrites serves SVOD, AVOD, FAST, and linear TV operators across international markets.