Alida
Community-Centered Research Platform
Toronto, Canada · Founded 2000 · $20.0M raised
- Headquarters
- Toronto
- Employees
- 501–1000
- Founded
- 2000
- Business Model
- B2B
- Website
- alida.com
- Total Funding
- $20.0M
- Last Round
- $20.0M Series DSep 2021
- Rounds
- 1
About
Alida (formerly Vision Critical, founded 2000) is a community-centered customer research and insights platform that enables innovative brands to build highly engaged research communities. The platform powers continuous feedback collection through surveys, discussions, and diary studies, helping companies like HBOMax, Adobe, Warner Bros. Discovery, and lululemon make data-driven decisions on product development, user experience, and marketing campaigns. Over 6 million participants globally actively engage with Alida's research platform, informing more than 60,000 customer experience initiatives.
Summary
Alida is a SaaS company based in Toronto, Canada, founded in 2000. It has raised $20.0M in total across 1 round, most recently a $20.0M Series D round in Sep 2021. Investors include Round13 Capital.
Tech & App Stack
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Funding History
Sep 2021
Investors
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