
Eye tracking from custom silicon to cloud analytics
AdHawk Microsystems develops camera-free eye tracking solutions using MEMS-based microsystems that replace traditional camera-and-image-processing pipelines with highly customized silicon, delivering significantly improved computational and power efficiency. The company offers full-stack eye tracking — from custom analog chips to cloud analytics — targeting AR/VR headsets, smart glasses, clinical instruments, and consumer brain fitness applications. Its MindLink product line brought cameraless eye tracking to researchers and wearable device makers. In 2025, Google was reported to be in negotiations to acquire the company for approximately $115M.
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