Action
Small prices, big smiles
Zwaagdijk-Oost, Netherlands · Founded 1993
- Headquarters
- Zwaagdijk-Oost
- Employees
- 10001+
- Founded
- 1993
- Business Model
- B2C
- Website
- action.com
- Rounds
- 1
About
Action is a European non-food discount retailer built around selling good-quality products at the lowest prices. Its assortment spans daily necessities and household, gardening, do-it-yourself, and decorative products across multiple categories, combining private labels, supplier brands, and consumer brands. The company keeps prices low through large-volume purchasing, standardized processes, careful cost management, and an efficient supply chain, while frequently refreshing its flexible assortment.
Summary
Action is an E-Commerce company based in Zwaagdijk-Oost, Netherlands, founded in 1993. Investors include 3i, Pantheon International and HarbourVest Partners.
Funding History
Investors
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