DL

Direct Line Insurance

Venture Capital

Direct Line Insurance Group, now part of Aviva plc, is a UK insurance company that has selectively invested in insurtech innovation, including its 2020 acquisition of London-based digital insurance app Brolly to strengthen digital claims and coverage capabilities.

Bromley · 1+ investments · 1 portfolio companies

Insurtech
Headquarters
Bromley
Founded
2012
Portfolio Company
1
Total Investment
1
Last Investment
Mar 2020
Geographic Focus
United Kingdom

Indexed holds 1 portfolio company and 1 funding round for this investor. The full record is or through the API.

Investment Thesis

Selectively acquires insurtech startups that strengthen digital insurance and claims capabilities, as demonstrated by its 2020 acquisition of London-based app Brolly.

Direct Line Insurance is a Venture Capital firm based in Bromley. It has made 1 investment, including FiveAI. Focus areas include Insurtech.

Portfolio1

Co-investors5

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5 co-investors across 5 shared portfolio companies — who they back alongside, and how often they lead.

Venture Capital ×4 · Growth Equity ×1 · 5 shared rounds

Investment History

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Direct Line Insurance on Indexed.vc
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