WealthGuide

WealthGuide (웰스가이드) is a South Korean fintech startup founded in June 2019 that operates Korea's first integrated pension asset management platform. Its flagship product, MyMuffler (마이머플러), is a mobile app that aggregates data from the National Pension Service, retirement pensions (DC/IRP), individual savings pensions, and pension insurance into a single dashboard. The platform analyzes portfolio performance, recommends personalized allocations via a proprietary robo-advisor algorithm, and enables one-stop pension account transfers, cancellations, and new enrollments. WealthGuide holds a patent on its cash-flow-based asset management engine (CF Engine), passed the KOSCOM robo-advisor testbed in 2020, and was designated as an Innovative Financial Service (sandbox) by South Korea's Financial Services Commission. It has partnered with KB Securities, Kyobo Life, Lotte Card, and Samsung Asset Management, and has evolved its offering into PFAI, an AI-based personal financial management platform using MyData infrastructure to deliver personalized financial advisory services to individuals and B2B financial institutions.