Upside Saving
Intelligent cashback as an API, powered by Open Banking
- Headquarters
- London
- Employees
- 11–50
- Founded
- 2021
- Business Model
- B2B
- Website
- cheddar.me
- Last Round
- AngelOct 2020
About
Upside was Intelligent Cashback as an API, enabling fintechs and everyday apps to provide their users with frictionless cashback. Upside used Open Banking data to hyper-personalise offers, with spend data enabling the creation of valuable insights for API customers and retailers. As of February 2022, Upside became part of Cheddar, where users can get cashback from their favourite brands through the Cheddar consumer app on iOS and Android.
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