The Fancy
Fancy | 1% Cashback on Rent, Shopping Rewards, and Credit Building
New York, United States · Founded 2009 · $159.4M raised
- Headquarters
- New York, New York
- Employees
- 11–50
- Founded
- 2009
- Business Model
- B2B2C
- Website
- fancy.com
- Total Funding
- $159.4M
- Last Round
- $20.0M Series DFeb 2015
- Rounds
- 4
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Fancy is a renter rewards platform that pays members 1% cashback on monthly rent and additional cashback when they shop partner brands, with payouts sent by ACH direct deposit rather than gift cards. The company also reports on-time rent payments to credit bureaus so members can build credit history, and it offers property managers a platform for tenant engagement and fewer late payments. Brands can reach high-intent renters with targeted offers through the Fancy ecosystem, and members can refer friends for a $10 reward.
Summary
The Fancy is an E-Commerce company based in New York, United States, founded in 2009. It has raised $159.4M in total across 4 rounds, most recently a $20.0M Series D round in Feb 2015. Investors include American Express Ventures, Len Blavatnik and Will Smith.
Tech & App Stack
8 technologies & apps tracked
Every product and vendor across these categories, with where each signal came from.
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Funding History
Feb 2015
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Funding: Series A through Series D. Amounts, valuations, and investors where available.
Investors
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