Thamarah Al-Jill Co LLC

AMUSED (operating entity: Thamarah Al-Jill Co LLC) is Saudi Arabia's leading online marketplace for authenticated pre-owned luxury fashion. Co-founded in 2019 by Sara Teymoor Banaja and Mansoor Banaja, the platform was created to address the lack of a trusted, authenticated resale channel for luxury goods in the Kingdom. AMUSED uses AI-powered authentication to guarantee 100% authenticity on every product sold and offers a curated inventory spanning luxury handbags, shoes, jewelry, and accessories from brands such as Chanel, Hermès, Louis Vuitton, and Dior, with items available at up to 70% below retail. Headquartered in Jeddah, Saudi Arabia, AMUSED has built a repeat-customer community and has received backing from Sanabil and 500 Global VC.