Setlary

Setlary (Set Gaji Sdn Bhd) is Malaysia's pioneer Earned Wage Access (EWA) platform, founded in 2024 and headquartered in Kuala Lumpur. The company offers a B2B employer solution that enables employees to access their earned wages instantly — daily or weekly — before the traditional payday cycle. Setlary positions itself as a financial wellness tool for employers to improve talent attraction and retention while providing employees with financial flexibility and security. The platform features zero-admin automation for payroll integration, instant wage access with no approval required, and Malaysia's first free withdrawal EWA offering. Setlary serves multiple Southeast Asian markets including Malaysia, Indonesia, Singapore, the Philippines, and China, with its co-founders describing it as Asia's premier EWA player. The company operates a dual B2B/B2C model — selling the platform to employers while end users (employees) access wages directly through the app.