Savage x Fenty
formerly Savage XMake Your Own Rules
El Segundo, United States · Founded 2018 · $340.0M raised
- Headquarters
- El Segundo, California
- Employees
- 51–200
- Founded
- 2018
- Business Model
- B2C
- Website
- savagex.com
- Total Funding
- $340.0M
- Last Round
- $125.0M Series CJan 2022
- Rounds
- 4
Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.
About
Established in 2018 by Brand Visionary and Founder Rihanna, Savage X Fenty celebrates confidence, individuality, and inclusivity. Featuring an extensive assortment of lingerie, everyday basics, men's essentials, elevated sleep and loungewear, and bridal styles, the brand is intentionally designed for everyBODY, every mood, and every occasion. Founded as a joint venture between Rihanna and TechStyle Group, Savage X Fenty disrupted the lingerie industry with its inclusive sizing, diverse casting, and optional Xtra VIP membership model. The brand operates retail stores and a direct-to-consumer e-commerce platform.
Summary
Savage x Fenty is a Beauty company based in El Segundo, United States, founded in 2018. It has raised $340.0M in total across 4 rounds, most recently a $125.0M Series C round in Jan 2022. Investors include Marcy Venture Partners, L Catterton and Neuberger Berman.
Tech & App Stack
16 technologies & apps tracked
Every product and vendor across these categories, with where each signal came from.
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Funding History
Jan 2022
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Funding: Series A through Series C. Amounts, valuations, and investors where available.
Investors
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