Qiddiya

Qiddiya Investment Company (QIC) is a Public Investment Fund (PIF) entity developing one of Saudi Arabia's most ambitious entertainment and lifestyle megaprojects as part of Vision 2030. Founded in April 2017, QIC is building Qiddiya City — a 360-square-kilometer destination located west of Riyadh, designed to be a global hub for entertainment, sports, culture, and hospitality. Spanning more than 20 neighborhoods and three times the size of Paris, Qiddiya City encompasses theme parks including Six Flags Qiddiya and Aquarabia, a motorsports circuit, equestrian facilities, a national tennis center, hotels, retail, and residential districts. QIC also manages Saudi Entertainment Ventures (SEVEN), a nationwide network of entertainment destinations. With over 9,000 employees and a mission centered on the Power of Play, QIC aims to transform quality of life in Saudi Arabia, generate economic diversification, and create a landmark destination where people can live, work, play, and invest.