Populix

Populix is a consumer insights and market research platform helping companies and governments understand, penetrate, and dominate Southeast Asia — the world's most dynamic market. The platform connects businesses with a large verified respondent database across Indonesia and the region, delivering data-driven insights on consumer behavior, industry trends, brand performance, and policy impact. Populix offers four core solutions: Market Research, Policy & Society Research, PopSurvey (an AI-assisted survey builder for academic and applied research), and Respondent Only (targeted panel fulfillment). Founded in 2018 and headquartered in Jakarta, Indonesia, Populix has raised multiple rounds of funding and serves clients spanning private sector brands, government agencies, and academic researchers.