pecoli

Pecoli (株式会社pecoli) is a Japanese company headquartered in Tokyo's Shibuya ward, operating the matching app 'Hiro-koi' (ひろ恋) — Japan's first prefecture-specific dating and matchmaking application focused on Hiroshima Prefecture. Founded in February 2021, the company addresses Japan's population decline and regional outmigration crisis (Hiroshima ranked worst in net population outflow for four consecutive years) by promoting romance and marriage opportunities at the local community level. The platform features five rigorous identity verification steps including industry-first workplace location verification. Pecoli partners with local businesses and government bodies under a 'whole-town' initiative to make Hiroshima a city known for love and relationships, aiming to stem outmigration and sustain regional economic circulation. With capital of approximately 130 million yen, the company employs 7 people including contractors.