MyHeritage

MyHeritage is a leading global platform for family history and DNA testing, enabling individuals to discover, preserve, and share their unique family heritage. The platform offers tools to build and grow family trees, search billions of historical records, and explore ethnic origins through DNA testing across 2,114 geographic regions. Signature features include Smart Matches that automatically surface genealogical connections, Deep Nostalgia™ for animating historical photos, DeepStory for AI-generated ancestor narratives, and photo colorization. With over 119 million photo animations generated and operations spanning web, mobile, and desktop, MyHeritage serves a global audience across multiple languages with a freemium subscription model.