LB

Lucky Beverage Company

Better for you Energy. 5 Super Ingredients. 0 Sugar. 0 Calories.

Austin, United States · Founded 2023 · $38.7M raised

Headquarters
Austin, Texas
Employees
11–50
Founded
2023
Business Model
B2C
Total Funding
$38.7M
Last Round
$14.2M Extension RoundMar 2025
Rounds
4

About

Lucky Energy is a better-for-you energy platform built to empower people to seize the day. Founded by serial beverage entrepreneur Richard Laver — who previously built Kate Farms into the leading plant-based tube-feeding formula in hospitals nationwide — Lucky Energy offers zero sugar, zero calorie energy drinks powered by five functional super ingredients: caffeine (200mg), maca root, beta-alanine, ginseng, and taurine. The brand positions itself as a rebel brand disrupting the $25 billion energy drink market. Lucky is available at major retailers including Walmart, CVS, Kroger, Buc-ee's, and Sheetz, and has expanded into energy gummies. Backed by $40 million in total funding, Lucky continues to scale as a multi-format functional beverage platform.

Summary

Lucky Beverage Company is an E-Commerce company based in Austin, United States, founded in 2023. It has raised $38.7M in total across 4 rounds, most recently a $14.2M Extension Round round in Mar 2025. Investors include Imaginary Ventures, Lisa Sugar and Maveron.

Sign up to view the funding chart

Create a free account — you'll get 10 credits a month to unlock funding history, valuations, and tech stacks.

Funding History

Extension RoundExtension RoundMar 2025
$14.2M

Sign up to see all 4 rounds

Full funding history, per-round amounts, and investor participation.

Investors

Similar Companies