Localytics
formerly Char Software – LocalyticsAcquiredBuild better mobile customer experiences
Boston, United States · Founded 2009 · $57.2M raised
- Headquarters
- Boston, Massachusetts
- Employees
- 11–50
- Founded
- 2009
- Business Model
- B2B
- Website
- localytics.com
- Total Funding
- $57.2M
- Last Round
- $35.0M Series DMar 2015
- Rounds
- 5
- Acquired by
- Upland SoftwareFeb 2020
About
Localytics is a mobile analytics and marketing engagement platform that helps brands deliver personalized app experiences to drive user retention and conversion. The platform provides behavioral analytics, audience segmentation, and multichannel messaging including push, in-app, and inbox campaigns. Founded in 2009 in Boston, Localytics was acquired by Upland Software in 2020 for $67.7M.
Summary
Localytics is an Analytics company based in Boston, United States, founded in 2009. It has raised $57.2M in total across 5 rounds, most recently a $35.0M Series D round in Mar 2015. Investors include Sapphire Ventures, Foundation Capital and Techstars.
Tech & App Stack
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Funding History
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Feb 2020
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Investors
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