Yahoo Inc.
JumpTap was a Boston-based mobile advertising platform offering programmatic, performance, and audience-targeting solutions for advertisers and publishers. The company operated one of the largest independent mobile ad networks, with profiles of over 550 million mobile users, and pioneered real-time bidding in mobile advertising. JumpTap was acquired by Millennial Media in 2013 for approximately $225 million, which itself was later acquired by AOL.
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Dec 2005
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