INTO YOU
Lip Mud Innovator, Cruelty-Free
Shanghai, China · Founded 2019
- Headquarters
- Shanghai
- Founded
- 2019
- Business Model
- B2C
- Website
- intoyoucosmetics.com
About
INTO YOU (心慕与你) is a Chinese fashion beauty brand born in Shanghai on December 31, 2019, operated by parent company Shanghai Lizhi Brand Management Co., Ltd. The brand pioneered the 'Lip Mud' texture category, built through continuous R&D that broke from single-form conventional cosmetics to lead trend-forward makeup for modern women. INTO YOU has since expanded internationally under the LETS Group beauty brand management umbrella, targeting high-growth markets including Europe, Russia, and the Middle East.
Summary
INTO YOU is a SaaS company based in Shanghai, China, founded in 2019.
Tech & App Stack
1 technologies & apps tracked
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