Hitwise
ClosedDigital intelligence for smarter marketing decisions
Los Angeles, United States · Founded 1997
- Headquarters
- Los Angeles, California
- Employees
- 201–500
- Founded
- 1997
- Business Model
- B2B
- Website
- hitwise.com
- Last Round
- Series BJan 2004
About
Hitwise is a digital intelligence platform that delivers competitive insights, audience analytics, and online consumer behavior data to help marketers optimize their campaigns. Originally founded in 1999 in Melbourne, Australia, Hitwise was acquired by Experian in 2007 and later relaunched as an independent business. The platform tracks website traffic, search trends, and audience demographics across millions of sites, enabling brands and agencies to benchmark performance, understand competitive positioning, and identify high-value audience segments.
Summary
Hitwise is a Data & Analytics company based in Los Angeles, United States, founded in 1997. Its most recent funding was a Series B round in Jan 2004.
Funding History
No funding data available yet.
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