Goodly

Goodly makes it easy for companies to offer tax-free student loan repayment as an employee benefit. The platform provides a simple, compliant way for employers to contribute toward employees' student loan balances—similar to a 401(k) match—helping companies attract and retain talent while employees reduce their debt burden. Goodly handles all the administration, compliance, and direct payments to loan servicers, making the benefit turnkey for HR teams of any size.