Fireside

Fireside is an interactive streaming and community-commerce platform co-founded by serial entrepreneurs Falon Fatemi and Mark Cuban. The platform enables a curated roster of creators — including bestselling authors, Emmy-winning entertainers, Michelin-starred chefs, and fashion tastemakers — to launch branded hubs where fans can participate live, subscribe, shop, and shape content in real time. Available on mobile, web, and smart TVs, Fireside provides white-glove support, go-to-market playbooks, and AI-driven audience insights to help creators convert reach into predictable, high-margin revenue. In 2024, Fireside was acquired by Digital Indies.