Farmer Focus

Traceable, Humane Chicken

Harrisonburg · Founded 2014 · $25.7M raised

Headquarters
Harrisonburg
Founded
2014
Business Model
B2C
Total Funding
$25.7M
Last Round
$7.0M Venture RoundJan 2022
Rounds
3

Totals include recorded grants and other qualifying funding, not just equity. What counts toward funding.

About

Farmer Focus (formerly Shenandoah Valley Organic) was founded in Harrisonburg, Virginia to reform the traditional poultry contract system. Its farmer-first business model lets farmers own their flocks and earn fair, transparent pay instead of competing under traditional integrator contracts. The company sells 100% organic, Certified Humane, traceable chicken and pioneered a Farm ID system that lets customers trace each package back to the farm and farmer who raised it.

Summary

Farmer Focus is an Agtech company based in Harrisonburg, founded in 2014. It has raised $25.7M in total across 3 rounds, most recently a $7.0M Venture Round in Jan 2022. Investors include S2G Ventures, NRV and Open Prairie.

Tech & App Stack

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Funding History

Venture RoundVenture Round2022 (est.)
$7.0M

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Funding: Venture Round. Amounts, valuations, and investors where available.

Investors

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