Crunchit

Crunchit (branded as Crunch) is an AI-powered product analytics platform that automatically tracks user behavior within SaaS products and surfaces actionable insights with minimal setup. Founded in 2023 and headquartered in San Francisco, California, Crunchit uses a proprietary AI model to identify which product events matter most, eliminating the need for manual event instrumentation. The platform is designed to help business leaders — not just data scientists — understand user engagement, identify churn signals, and improve product adoption without requiring SQL or custom dashboards. The company evolved from DaoLens, a previous venture by the founding team. Crunchit targets B2B SaaS companies looking to democratize advanced analytics across their organizations.