Crimson
AcquiredAustin, United States · Founded 2003
- Headquarters
- Austin, Texas
- Employees
- 11–50
- Founded
- 2003
- Business Model
- B2B
- Website
- thecrimson.com
- Acquisition Date
- May 2008
About
Crimson is a data analytics and business intelligence platform for health systems, originally founded in Austin, Texas in 2003. Acquired by The Advisory Board Company in 2008, the Crimson suite — including modules like Continuum of Care, Population Risk Management, and Provider Review — helped hospitals reduce care variation and optimize costs. Following UnitedHealth Group's later acquisitions, the Crimson brand now operates as "Crimson AI" under Optum, unifying clinical, financial, utilization, and supply chain data into a single analytics platform for hospitals and health systems.
Summary
Crimson is a Business Intelligence company based in Austin, United States, founded in 2003. Investors include The Advisory Board Company.
Funding History
May 2008
Investors
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