BuiltFirst

Builtfirst is a platform for B2B partner marketplaces that lets companies launch branded marketplaces with pre-built listings, white-labeling, and partner management. Partner marketplaces are a growing channel for technology distribution because it is easier to buy where trust has already been earned. The company serves technology companies, banks and fintechs, venture capital and private equity firms, accelerators, and business communities, and aims to build the largest ecosystem of marketplaces that every B2B company can go-to-market through. Builtfirst was acquired by AppDirect, a subscription commerce company, enabling native transactions within its marketplaces.