Bueno

Bueno is a Singapore-based B2B embedded finance platform that helps businesses bridge credit gaps in trade transactions. Founded in 2021, Bueno enables B2B sellers to receive payment upfront on day one while allowing buyers to pay for procurements on flexible 30, 60, or 90-day credit terms. Its integrated credit management platform, Bueno Account, allows sellers to assess buyer creditworthiness instantly, offer Buy Now Pay Later (BNPL) terms, and manage accounts receivable and payable digitally. Bueno serves small and medium enterprises across industries including food & beverage, retail, and manufacturing. The company is a portfolio company of Iterative VC and XA Network, and a member of the Singapore FinTech Association. By removing cash flow friction from B2B commerce, Bueno helps sellers grow revenue without the risk of deferred payment while giving buyers the procurement flexibility they need.