Bright Cellars
AcquiredMilwaukee, United States · Founded 2014
- Headquarters
- Milwaukee, Wisconsin
- Employees
- 51–200
- Founded
- 2014
- Business Model
- B2C
- Website
- brightcellars.com
About
Bright Cellars was a personalized wine subscription service founded in 2014 by MIT graduates Richard Yau and Joe Laurendi, originally launched in Boston before relocating to Milwaukee, Wisconsin in 2015 to join the gener8tor startup accelerator. The company used a data-driven, quiz-based matching algorithm to pair each member with wines suited to their individual taste preferences, growing to more than 85 employees and over 30 proprietary wine brands generating $40 million in annual revenue before its subscriber base migrated into Winc in October 2024.
Summary
Bright Cellars is an E-Commerce company based in Milwaukee, United States, founded in 2014.
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