Boo.com
AcquiredLondon, United Kingdom · Founded 1998
- Headquarters
- London
- Employees
- 201–500
- Founded
- 1998
- Business Model
- B2C
- Last Round
- Series CJul 1999
- Rounds
- 3
About
Boo.com was a British e-commerce fashion retailer founded in 1998 by Swedish entrepreneurs Ernst Malmsten, Kajsa Leander, and Patrik Hedelin, headquartered in London. The company attempted to build a global online sportswear and fashion brand spanning 18 countries simultaneously using pioneering 3D product visualization technology. It burned through $188 million in venture funding in under 18 months before declaring bankruptcy in May 2000.
Summary
Boo.com is an E-Commerce company based in London, United Kingdom, founded in 1998. Its most recent funding was a Series C round in Jul 1999. Investors include J.P. Morgan, Goldman Sachs and Benetton family.
Sign up to view the funding chart
Create a free account — you'll get 10 credits a month to unlock funding history, valuations, and tech stacks.
Funding History
May 2000
Sign up to see all 4 rounds
Full funding history, per-round amounts, and investor participation.
Investors
Similar Companies
American hotel and casino entertainment company operating resorts, casinos, and hospitality exper...
Didi Chuxing is a mobile transportation platform, offering a full range of commuting options to 4...
Radio broadcasting and media company
Reliance Retail operates an online and offline retail business in Food & Grocery, Fashion & Lifes...
India's largest e-commerce marketplace offering electronics, fashion, grocery, and more across hu...
Neiman Marcus is an American luxury department store retailer offering designer clothing, shoes, ...