- Founded
- 2025
- Business Model
- B2C
- Website
- bluff.com
About
BLUFF (bluff.com) is a social-centric crypto betting and entertainment platform combining a sportsbook, iGaming, prediction markets, and creator-led community events, built around instant onboarding, real-time settlement, and provably fair games. Founded in 2025 by former executives from Stake, Bet365, William Hill, and Bodog, BLUFF raised $21 million in a February 2026 strategic funding round led by blockchain investment fund 1kx, with participation from Makers Fund, Maximum Frequency Ventures, and NBA star Tristan Thompson. The platform offers a VIP migration program for players moving from Stake, Shuffle, and Rollbit, and has processed more than 125 million bets since launch.
Summary
Bluff is a Crypto & Web3 company, founded in 2025.
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