Beeswax

Acquired

DSP and Bidder-as-a-Service (BaaS) | FreeWheel’s Beeswax Platform

New York, United States · Founded 2014 · $26.0M raised

Headquarters
New York, New York
Employees
11–50
Founded
2014
Business Model
B2B
Total Funding
$26.0M
Last Round
$15.0M Series BJan 2019
Rounds
2

About

Beeswax is a bidder-as-a-service company that provides programmatic advertising infrastructure to advertisers, agencies, and ad tech companies. Founded in 2014 in New York, the platform allows customers to build and operate their own custom bidding logic on top of Beeswax's scalable, cloud-based DSP infrastructure. Beeswax enables sophisticated buyers to access programmatic inventory while maintaining full control of their bidding strategies and data. The company was acquired by FreeWheel (a Comcast subsidiary) in 2021.

Summary

Beeswax is a SaaS company based in New York, United States, founded in 2014. It has raised $26.0M in total across 2 rounds, most recently a $15.0M Series B round in Jan 2019. Investors include RRE Ventures, Foundry Group and Amasia.

Tech & App Stack

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Funding History

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Series BSeries BJan 2019
$15.0M

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Series A through Series B — per-round amounts, valuations, and who invested in each round.

Investors

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